Illustrative amber beer bottles and cans in a chilled retail cooler

Traditional trade, digitized.

A living, machine readable graph of products, shelves, fixtures, and placement – all indexed in physical space. Optimised for AB InBev: all beer, cider and ARTD; all manufacturers; every store.

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Native for AB InBev

Connect AB InBev-scale route execution, category intelligence, and outlet-level action.

Native is built for companies managing broad portfolios across fragmented trade. For a brewer like AB InBev, the operating question is not just what happened in the market, but which outlet, cooler, route, and brand moment should change next.

[Products]

/0.1Cooler execution

Overwatch

Protect availability and share of cooler across beer routes.

Overwatch turns field and cooler signals into execution priorities: where AB InBev brands are out of stock, under-faced, warm, missing cold placement, or drifting from the expected outlet standard. For AB InBev, route leaders can focus visits on accounts where action can recover availability, win share of cooler, or protect a priority brand.

/0.2Operating standard

Strata

Turn on- and off-premise variance into one execution standard.

Strata helps leadership compare execution across channels, regions, routes, and outlet archetypes to see which playbooks are working and where market-wide drift is emerging. For AB InBev, scattered account conditions can become one operating view for brand, route, and channel decisions.

/0.3Market universe

Lattice

See where core, premium, and beyond-beer can grow.

Lattice maps outlet-level conditions across the market so teams can compare assortment depth, adjacent occasions, competitive context, and expansion headroom by outlet type. For AB InBev, commercial teams can identify where specific brands or packs deserve deeper placement, with Native's store graph grounding recommendations in the physical cooler.

Engineered for modern leaders who play to win.

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